Université Nouveaux Horizons
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Titre : |
Co-opetition |
Type de document : |
texte imprimé |
Auteurs : |
Adam Brandenburger ; Barry Nalebuff |
Mention d'édition : |
1st ed. |
Editeur : |
New York : Doubleday |
Année de publication : |
1996 |
Importance : |
xiv, 290 p. |
Présentation : |
ill. |
Format : |
25 cm |
ISBN/ISSN/EAN : |
978-0-385-47949-3 |
Note générale : |
"A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business." |
Catégories : |
6 Politique, droit et économie
|
Mots-clés : |
war and peace,co-opetition,how to change the game |
Index. décimale : |
658.4 Application de la gestion |
Résumé : |
"A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business." |
Co-opetition [texte imprimé] / Adam Brandenburger ; Barry Nalebuff . - 1st ed. . - New York : Doubleday, 1996 . - xiv, 290 p. : ill. ; 25 cm. ISBN : 978-0-385-47949-3 "A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business." | ![Co-opetition vignette](http://biblio.unhorizons.org/opac_css/getimage.php?url_image=http%3A%2F%2Fimages-eu.amazon.com%2Fimages%2FP%2F%21%21isbn%21%21.08.MZZZZZZZ.jpg¬icecode=9780385479493¬ice_id=&vigurl=) |
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